To Stand Out in a Competitive Market: Recognize Buying Signals
Don’t become too involved in the pitch. When the customer is ready to buy, be ready to make the sale. Too often the sales person loves...
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To Stand Out in a Competitive Market: Sell the Value
Selling at a lower price is no guarantee for increase in sales. Selling for price exposes you: To price drops from the competitors To...
To Stand Out in a Competitive Market: Sell the Outcome
Think what sets your business apart? What do you offer which your competition does not? What do your customers value? What is the best...
To Stand Out in a Competitive Market: Listen to Your Customers
Ask your customers about their business. People love talking about the things they are passionate about. Ask them about their passion to...
Be An Effective Sales Person (Video)
In order to be effective, the sales person has to be available for customers. The most convenient forms are phone and e-mail. However,...
Essential Selling Skills: Self-Motivation
Motivation stems from your passion, your desire to achieve and desire to excel. Imagine a baker who is not passionate about baking good...
Essential Selling Skills: Building Trust
Building trust is the basis for long term customer relationships. Trust is built on: Transparency; you must be truthful and authentic...
Essential Sales Skills: Persuasion
You need to convince your customers to buy your product. Persuasion is the fine balance between begging and bullying which shows...
Essential Selling Skills: Good Listening
Understand the difference between hearing and listening. Hearing is passive; you can learn to ignore sounds that you hear. Listening is...
Essential Selling Skills: Confidence
Selling requires confidence so you can face your customers, present your products and focus on fulfilling customer demands. Having...
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